First 10 things to do when starting with Salesforce Marketing Cloud

What Will You Learn in This eBook?

Salesforce Marketing Cloud offers marketers an excellent platform to manage their campaigns and develop customer journeys but starting out can be quite daunting. There are just so many things to do! In this eBook you'll find a comprehensive list and descriptions on how to start with Salesforce Marketing Cloud.

  • Learn the terminology
  • Plan for the future
  • Structure Salesforce Marketing Cloud
  • Synchronise all your data
  • Enhance your data with Einstein
  • Develop an opt-out & preference strategy
  • Develop an email template